Shopee vs TikTok Shop: A 2026 Comparison of the Platform War Reshaping Southeast Asia’s Ecommerce
Shopee dominates with 52% SEA market share, but TikTok Shop’s aggressive growth and social-first model are reshaping the $100B platform wars.
Shopee dominates with 52% SEA market share, but TikTok Shop’s aggressive growth and social-first model are reshaping the $100B platform wars.
The latest MasterCard Mobile Shopping Survey covering Asia Pacific finds consumers embracing the convenience of mobile shopping. Almost half of consumers – around 45% in total – made a purchase using their … Read more
MicroAd Singapore today announced a Series A investment in Ambient Digital Group aiming to expand market share across South East Asia. MicroAd will also connect its programmatic ad platform to … Read more
Vserv in partnership with the MMA have compiled a series of presentations covering key mobile consumer stats for many of the Asian markets. These provide comprehensive summaries of the mobile landscape in each … Read more
Ecommerce is very much in the news at the moment, with Rocket Internet launching their month long online promotion across Lazada, Zalora and Foodpanda, ebay launching in Indonesia, and mobile ecommerce … Read more
In the second of our series focusing on individual market Digital landscapes, we look at Thailand. With consistent long term economic growth, Thailand is now one of the key countries … Read more
The comScore Digital Future in Focus reports provide some of the most comprehensive coverage of Asia’s Digital landscape. Industry leading research across a series of Asian markets, with insight into … Read more
It is not easy to find Mobile research, consumer insights and stats for Asia. However, there are two sources that stand out in terms of their comprehensive coverage of Mobile … Read more
“How much should we be paying per like on Facebook?” or “What is a good CTR for a display campaign?” are questions that will be familiar to anyone working in … Read more
The most comprehensive and easily digestible source of social media information for Asia is to be found courtesy of We Are Social Singapore. They have a series of presentations covering … Read more