Mobile

Half of APAC Smartphone Users Now Shopping on their Device

The latest MasterCard Mobile Shopping Survey covering Asia Pacific finds consumers embracing the convenience of mobile shopping. Almost half of consumers – around 45% in total – made a purchase using their … Read more

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News

MicroAd leads funding round for Ambient Digital in South East Asia

MicroAd Singapore today announced a Series A investment in Ambient Digital Group aiming to expand market share across South East Asia. MicroAd will also connect its programmatic ad platform to … Read more

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Mobile

Mobile Marketing in Asia

Vserv in partnership with the MMA have compiled a series of presentations covering key mobile consumer stats for many of the Asian markets. These provide comprehensive summaries of the mobile landscape in each … Read more

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E-commerce

Ecommerce in Emerging Asia

Ecommerce is very much in the news at the moment, with Rocket Internet launching their month long online promotion across Lazada, Zalora and Foodpanda, ebay launching in Indonesia, and mobile ecommerce … Read more

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Digital Landscapes

Focus on… Thailand’s Digital Landscape

In the second of our series focusing on individual market Digital landscapes, we look at Thailand. With consistent long term economic growth, Thailand is now one of the key countries … Read more

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Insights

Asia’s Digital Future in Focus

The comScore Digital Future in Focus reports provide some of the most comprehensive coverage of Asia’s Digital landscape. Industry leading research across a series of Asian markets, with insight into … Read more

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Mobile

Mobile Consumer Insights and Research for Asia

It is not easy to find Mobile research, consumer insights and stats for Asia. However, there are two sources that stand out in terms of their comprehensive coverage of Mobile … Read more

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Benchmarks

Digital Benchmarking and Measurement

“How much should we be paying per like on Facebook?” or “What is a good CTR for a display campaign?” are questions that will be familiar to anyone working in … Read more

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Social

Social Media in Asia

The most comprehensive and easily digestible source of social media information for Asia is to be found courtesy of We Are Social Singapore. They have a series of presentations covering … Read more

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