Southeast Asia Ecommerce: The Reality Behind this $159B Market
SEA e-commerce hit $159B GMV in 2024. We break down the $215B market heading into 2026 and what’s actually changing.
SEA e-commerce hit $159B GMV in 2024. We break down the $215B market heading into 2026 and what’s actually changing.
Social commerce grew from <5% to 20-25% of SEA e-commerce in 3 years. We explain the 31.4% CAGR reshaping retail.