What is the State of Ecommerce Across Asia in 2026? A Comprehensive 15-Market Tracker
A working tracker of who owns e-commerce GMV across fifteen Asian markets. Shopee, Coupang, Rakuten, Taobao, Flipkart — every leader is Asian-headquartered.
A working tracker of who owns e-commerce GMV across fifteen Asian markets. Shopee, Coupang, Rakuten, Taobao, Flipkart — every leader is Asian-headquartered.
Shopee’s new 5% technical fee, TikTok Shop’s 12.5% Vietnam commission, Lazada’s 3.99% base rate — the full seller cost stack across Southeast Asia’s six major markets in 2026.
Indonesia’s digital economy is closing in on $130 billion in value, powered by 229 million internet users across an archipelago of 17,000 islands (DataReportal, 2025). With a population of 284 … Read more
Cash-on-delivery collapsed in Southeast Asia faster than any payment method transition in regional history. In 2019, COD represented 52% of all e-commerce payments across the region. By Q1 2026, it … Read more
Social commerce grew from <5% to 20-25% of SEA e-commerce in 3 years. We explain the 31.4% CAGR reshaping retail.
Shopee dominates with 52% SEA market share, but TikTok Shop’s aggressive growth and social-first model are reshaping the $100B platform wars.
How Are Grab and Sea Group Using AI to Build Asia’s Most Powerful Super Apps? Southeast Asia’s two largest technology companies — Grab and Sea Group — are deploying artificial … Read more
Fashion is the biggest ecommerce category, while payment methods and delivery issues are the biggest concerns for online retailers and marketers in Southeast Asia and Taiwan, according to a new … Read more