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What is the State of Southeast Asia’s Ecommerce in 2026? A Comprehensive 11-Market Analysis

May 12, 2026March 27, 2026 by Tom Simpson
Southeast Asia Ecommerce: The Reality Behind this $159B Market

SEA e-commerce hit $159B GMV in 2024. We break down the $215B market heading into 2026 and what’s actually changing.

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Categories E-commerce Tags E-commerce, Gen Z, Indonesia, logistics, Malaysia, mobile commerce, Philippines, Singapore, social commerce, Southeast Asia, Thailand, Vietnam 2 Comments
Social

What is the State of Social Commerce in Southeast Asia in 2026? From Invisible to 25% of Ecommerce

May 12, 2026March 23, 2026 by Tom Simpson
The SEA Social Commerce Revolution: From Invisible to 25% of E-Commerce in Three Years

Social commerce grew from <5% to 20-25% of SEA e-commerce in 3 years. We explain the 31.4% CAGR reshaping retail.

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Categories Social, E-commerce Tags E-commerce, Gen Z, influencer marketing, live commerce, mobile commerce, shopee, shoppertainment, social commerce, Southeast Asia, TikTok Shop Leave a comment

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Recent Posts

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