Southeast Asia Ecommerce 2026: An 11-Market Analysis
SEA ecommerce hit $159B GMV in 2024 (e-Conomy SEA). We break down a market forecast at $226B in 2026 and what’s actually changing.
SEA ecommerce hit $159B GMV in 2024 (e-Conomy SEA). We break down a market forecast at $226B in 2026 and what’s actually changing.
Social commerce grew from <5% to 20-25% of SEA ecommerce in 3 years. We explain the 31.4% CAGR reshaping retail.
The DIA Briefing
Asia’s digital markets, every other week. Free.