How MCNs & Affiliate Networks Work in SEA 2026
TikTok Shop’s SEA GMV doubled to $45.6B in 2025 — run largely by MCN agencies. How the creator-support layer between platforms and sellers actually works.
E-commerce
How Live Commerce Works: Douyin vs TikTok 2026
China live commerce is clearing $1 trillion a year — and it is not QVC on a phone. How the closed-loop system works, and why Douyin is years ahead of TikTok.
Cash on Delivery in Southeast Asia 2026: The Decline
Cash on delivery fell from 52% of SEA ecommerce payments in 2019 to 31% in 2024 — and below 10% by 2028. Why COD persists, and why it’s finally dying.
India Quick Commerce 2026: Blinkit, Zepto, Instamart
India’s quick-commerce GMV doubled to ~₹11,000 crore a month in 2026, led by Blinkit. The market-share split, the dark-store war, and why it works in India.
TikTok Shop & Shopee GMV Tracker: SEA 2026
Current GMV and market-share data for TikTok Shop and Shopee in Southeast Asia. TikTok Shop hit $45.6B in 2025; Shopee leads at 53%. Refreshed quarterly.
What is the State of China–Indonesia Digital Trade in 2026? Southeast Asia’s Most Important Platform Tie
Ecommerce, social commerce, payments, logistics and cloud are making China–Indonesia one of the region’s defining digital relationships. Indonesia’s digital economy is projected to hit US$109 billion in GMV in 2025 … Read more
What is the State of Korea–Vietnam Digital Trade in 2026? From K-Content to Digital Commerce
Korean brands, entertainment, ecommerce and manufacturing are helping shape Vietnam’s digital consumer market. South Korean firms account for roughly 30% of Vietnam’s total exports through their manufacturing operations, and the … Read more
What is the State of China–Thailand Digital Trade in 2026? Tourism, Platforms, and EVs
Chinese platforms, payments, ecommerce, EVs and travel flows are reshaping Thailand’s consumer and digital economy. Thailand’s e-commerce market grew faster than any other Southeast Asian country in 2025, and Chinese … Read more
What is the State of Ecommerce Across Asia in 2026? A Comprehensive 15-Market Tracker
A working tracker of who owns e-commerce GMV across fifteen Asian markets. Shopee, Coupang, Rakuten, Taobao, Flipkart — every leader is Asian-headquartered.
How Does Cross-Border E-Commerce Work in Asia in 2026? Inside the Region’s Trade System
Southeast Asia’s cross-border ecommerce market hit $45.39 billion in 2025 and is forecast to reach $84.74 billion by 2031, growing at a 10.97% CAGR (Mordor Intelligence). That growth is remarkable … Read more