What is the State of Ecommerce Across Asia in 2026? A Comprehensive 15-Market Tracker
A working tracker of who owns e-commerce GMV across fifteen Asian markets. Shopee, Coupang, Rakuten, Taobao, Flipkart — every leader is Asian-headquartered.
A working tracker of who owns e-commerce GMV across fifteen Asian markets. Shopee, Coupang, Rakuten, Taobao, Flipkart — every leader is Asian-headquartered.
China delivered 199 billion parcels in 2025 — up 13.7% year-on-year — generating express delivery revenue of 1.5 trillion yuan ($215 billion), according to the State Post Bureau. That’s more … Read more
South Korea’s digital economy runs through two companies. Naver, the country’s dominant search engine, posted KRW 10.7 trillion in revenue in 2024 — the first time a domestic internet company … Read more
Asia’s $311 Billion Ad Market, $2.3 Trillion Commerce Engine, and $102 Billion AI Layer Are Fusing Into a Single Stack There’s a simple model for understanding Asia’s digital economy, and … Read more
The Future of Ecommerce When AI Controls Demand: $5 Trillion in Spending Up for Grabs AI shopping agents are already redirecting how consumers find, evaluate, and buy products online — … Read more
Singapore’s digital economy reached S$128.1B in 2024—18.6% of the country’s GDP and climbing at 12% annually since 2019. With 5.61 million internet users (95.8% penetration) and 97% smartphone adoption, the … Read more
Thailand’s digital economy isn’t just growing—it’s become the second-largest in Southeast Asia, behind only Indonesia, and the velocity is accelerating. As of Q1 2026, the market reached 5.6 trillion baht, … Read more
Malaysia’s digital economy hit USD 31 billion in gross merchandise value during 2024, a 16% jump from the previous year, with the sector now expected to represent 25.5% of GDP … Read more
The Philippines is now a USD 40 billion digital economy. That figure—reported by the Philippine Statistics Authority—represents 8.5% of the country’s total GDP and signals something that anyone who’s spent … Read more
Indonesia’s digital economy is closing in on $130 billion in value, powered by 229 million internet users across an archipelago of 17,000 islands (DataReportal, 2025). With a population of 284 … Read more