Gaming Trends 2023: The emergence of virtual reality (VR) and augmented reality (AR) technology in the gaming and esports industry

This article is part of a 10 part series on gaming and esports trends for 2023 The gaming and esports industry has seen a surge in the use of virtual reality (VR) and augmented reality (AR) technology in recent years. … Continue reading Gaming Trends 2023: The emergence of virtual reality (VR) and augmented reality (AR) technology in the gaming and esports industry

Gaming Trends 2023: The rise of streaming platforms and content creators in the gaming and esports industry

This article is part of a 10 part series on gaming and esports trends for 2023 In recent years, the gaming and esports industry has seen a significant rise in the popularity of streaming platforms and content creators. With the … Continue reading Gaming Trends 2023: The rise of streaming platforms and content creators in the gaming and esports industry

AdColony And Anzu.io Join Forces To Bring Blended In-Game Ads To APAC

AdColony, the in-app advertising marketplace for brands, with a focus on gaming, has signed an exclusive partnership with global in-game advertising platform, Anzu. AdColony will now offer Anzu’s market-leading blended in-game advertising solutions across both display and video to brands and agencies in Asia Pacific. In-game advertising platform Anzu seamlessly blends real-world brand ads into gameplay across PC, console, and mobile games, while offering advertisers … Continue reading AdColony And Anzu.io Join Forces To Bring Blended In-Game Ads To APAC