Vietnam’s Gaming Market Hits $817M: Key Findings from Our 2026 Report
Digital in Asia | March 2026 Vietnam is having a moment in gaming — and most of the world hasn’t noticed yet. A country of 101 million people holds the … Read more
Gaming
Why Vietnam Is Asia’s Most Underrated Gaming Powerhouse
Vietnam’s studios out-download China, but nobody talks about it. Tom Simpson on the revenue-download paradox hiding the world’s most interesting gaming story.
Vietnam’s Digital Horizon: AI, Gaming, and Gen Z Dynamics
Vietnam is undergoing a significant digital transformation, establishing itself as a global leader in high-tech infrastructure and exports. The nation has recently surpassed China to become the world’s top mobile … Read more
Gaming Trends 2023: The development of new gaming and esports regulations and policies across Asia
This article is part of a 10 part series on gaming and esports trends for 2023 In recent years, gaming has exploded in popularity across Asia. With the rise of … Read more
8 Esports and Gaming Trends Shaping Southeast Asia in 2026
Southeast Asia has cemented its position as one of the world’s most dynamic gaming regions. With over 250 million gamers, a mobile-first ecosystem, and esports now an official medal discipline … Read more
How Lower Ad Loads Benefit Marketers and Consumers
In recent years, there has been a flurry of new video services subsidised in part or entirely by advertising, many with a focus on delivering less advertising per hour than … Read more