Indonesia Gaming Market 2026: 175M Players
Indonesia is Southeast Asia’s biggest gaming nation – 175M players and 870M downloads a quarter – yet captures only a quarter of the region’s revenue.
Indonesia is Southeast Asia’s biggest gaming nation – 175M players and 870M downloads a quarter – yet captures only a quarter of the region’s revenue.
The Philippines has 68M gamers, four Mobile Legends world titles, and was the epicentre of the Axie Infinity play-to-earn boom and bust.
China leads at both ends of the games trade – a $49.8B home market of 683M players and $20.5B in game exports, more than most countries’ entire markets.
India has 591M gamers, rivalling China – but earns a fraction per player, exports almost no games, and a 2025 law erased its biggest segment.
Thailand leads Southeast Asia on gaming revenue – $162M in mobile spend in a single quarter – and keeps the region’s biggest PC and console habit.
South Korea is the world’s 4th-largest games market at $17B, where games out-export K-pop and film and one title passed $1B in China in six months.
Asia-Pacific drove $87.6B in gaming revenue and 1.9B players in 2025 — and exports most of the world’s mobile games, led by Vietnam’s 6.7B downloads.
Singapore is Southeast Asia’s smallest gaming market but its regional HQ hub – home to Garena and the global publishers’ SEA operations.
Japan is the world’s 3rd-largest games market and its heritage giant – home of Pokemon, the console industry, and the world’s most lucrative gacha.
Asia does not just export games — it builds inside them. Roblox India users grew 110%, Korea Zepeto has 400M users, and UEFN has paid out $1B+.