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Digital in Asia

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Tag: internet

Gaming, News
crop faceless man playing video game on smartphone

The State of Mobile Gaming: The Rise of Hybridcasual

April 4, 2023April 4, 2023 digitalinasia

The mobile gaming industry has undergone significant change in recent years, with the rise of hybridcasual as a category, the impact of Apple consumer privacy policies on cost per install, the post-covid macroeconomic recovery then recession affecting user acquisition budget, … Continue reading The State of Mobile Gaming: The Rise of Hybridcasual

Artificial Intelligence
a woman looking afar

Is Artificial Intelligence (AI) the Future of Work?

March 30, 2023March 30, 2023 digitalinasia

Have you ever wondered how artificial intelligence (AI) will affect the future of work? As artificial intelligence continues to grow at a rapid pace, it’s critical to understand the possible opportunities and difficulties it may bring. Firstly, a burning question … Continue reading Is Artificial Intelligence (AI) the Future of Work?

Gaming
woman using vr goggles outdoors

An Overview of the AR and VR Ecosystem

January 4, 2023January 4, 2023 digitalinasia

Virtual reality (VR) and augmented reality (AR) are rapidly gaining traction as mainstream technologies, with a wide range of applications in fields such as entertainment, education, and the military. The VR market globally is expected to reach $44.07 billion in … Continue reading An Overview of the AR and VR Ecosystem

Blockchain
japanese lucky coin cat

5 Web3 and Crypto Trends Shaping Asia-Pacific

January 3, 2023January 3, 2023 digitalinasia

Web3 adoption is growing fast across Asia, and as the cryptocurrency and blockchain markets continue to evolve, it is likely that we will see more innovative uses of these technologies across the region. Here are 5 key drivers of growth: … Continue reading 5 Web3 and Crypto Trends Shaping Asia-Pacific

Blockchain
roll of american dollar banknotes tightened with band

Trends 2023: Coinbase – 2023 Crypto Market Outlook

January 3, 2023January 3, 2023 digitalinasia

The events of 2022 had a significant impact on the cryptocurrency market, causing a 62% drop in total market capitalization to around $835 billion. However, institutional adoption of crypto remains strong and many investors are using this opportunity to strengthen … Continue reading Trends 2023: Coinbase – 2023 Crypto Market Outlook

Video
low angle view of lighting equipment on shelf

Trends 2023: AVIA – The Asia Video Industry Report 2023

January 2, 2023January 2, 2023 digitalinasia

The annual Asia Video Industry Report provides a comprehensive overview of the state of video in APAC at the end of 2022. The past year across Asia has been challenging, with the global pandemic testing the industry and the current … Continue reading Trends 2023: AVIA – The Asia Video Industry Report 2023

Social
neon lights on city buildings

Trends 2023: PJDaren – The State of Influencers China 2023

January 2, 2023January 2, 2023 digitalinasia

China’s influencer marketing industry is at the forefront of the global market. The advanced functionality and integration of social media, e-commerce, and mobile payments in China have allowed the country’s key opinion leader (KOL) and key opinion consumer (KOC) economy … Continue reading Trends 2023: PJDaren – The State of Influencers China 2023

Insights
pictures of brand strategy and design

Trends 2023: Dentsu – 2023 Global Ad Spend Forecasts

January 2, 2023January 2, 2023 digitalinasia

According to the latest Dentsu global ad spend report, the global advertising market grew 8.0% in 2022, reaching a total of $713.6 billion, an increase of $53.0 billion. While the market started the year strong, growth slowed as the year … Continue reading Trends 2023: Dentsu – 2023 Global Ad Spend Forecasts

Insights
woman holding book with blank pages

Trends 2023: Forrester – APAC Predictions 2023

January 2, 2023January 2, 2023 digitalinasia

In the next year, successful business leaders will prioritize long-term growth and eliminate unproductive efforts. Companies in the Asia Pacific region are seeking new ways to thrive amid the global economic downturn, with Martech adoption, greenwashing, consumer trust and automation … Continue reading Trends 2023: Forrester – APAC Predictions 2023

Blockchain
mosaic alien on wall

Trends 2023: Messari – Crypto Theses 2023

January 1, 2023January 1, 2023 digitalinasia

The political and economic landscapes have changed significantly over the past year. At the start of 2022, interest rates were near zero, the S&P and crypto markets were at all-time highs, and there was Democratic leadership in Congress. However, portfolios … Continue reading Trends 2023: Messari – Crypto Theses 2023

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