57% of Consumers support NFT Gaming and Play-to-Earn

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57% of consumers want to earn NFTs while they game. However, while it’s clear NFTs and play-to-earn are the future of gaming, it’s still a controversial topic with a minority of hardcore gamers — 18% are “very not interested”.

1642641938516?e=1648684800&v=beta&t=6I7I2Rg4CrNQy0fDqq4cCDfkJ7RkIYX5m3u4pzW4dno - 57% of Consumers support NFT Gaming

Some gamers remain concerned about the excessive monetisation of games in a way that’s detrimental to gameplay, but 45% feel it would increase their engagement with games.

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Many new commercial models — like F2P, downloadable content, subscriptions, battle passes or season passes, and full digital downloads — saw initial resistance from gamers, but eventually were adopted. NFTs represent a new discovery and it will take 5-10 years to filter through the whole industry and find widespread acceptance.

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Tom Simpson

Tom Simpson is an investor, advisor, and writer working across AI, markets, media, and culture — tracking where value and attention are moving. He is the founder of AK3R, working selectively with founders, investors, and companies on strategy, while investing in and building businesses in digital markets. He writes the Hyperfuture Memo on Substack, on how AI is reshaping markets, media, and culture. He is also the founder and editor of Digital in Asia, an independent publication covering Asia's digital markets since 2013. He splits time between Vietnam, Singapore, and the UK.

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