metaverse gucci

3 Luxury Brands making it work in the Metaverse

by

Luxury brands have been making waves in Web3 and the metaverse recently. Here are 3 of the most interesting recent luxury fashion brand drops.

1. DOLCE&GABBANA x UNXD

Launch of DGFamily community, a set of NFTs based around D&Gs ornately carved, carretto-style jewelry box, built to connect real life and the metaverse.

Dolce gabbana nft - 3 Luxury Brands making it work in the Metaverse

2. Gucci x SUPERPLASTIC®

An exploration of phygital (physical + digital) space, via a collection of 500 NFTs accompanied by handmade ceramic sculptures.

sandbox

3. KENZO Mode

A limited-edition collection of 100 NFTs, in celebration of the KENZO Boke Flower collection, which also marks the brand’s official entry into Web3.

D2221 image.png?w=1024&h=682 - 3 Luxury Brands making it work in the Metaverse

Luxury fashion brands are now entering gaming and the metaverse with size and conviction — and where luxury brand myth-making goes, others quickly follow.

Share this article

Discover more from Digital in Asia

Subscribe to get the latest posts sent to your email.

Tom Simpson

Tom Simpson is an investor, advisor, and writer working across AI, markets, media, and culture — tracking where value and attention are moving. He is the founder of AK3R, working selectively with founders, investors, and companies on strategy, while investing in and building businesses in digital markets. He writes the Hyperfuture Memo on Substack, on how AI is reshaping markets, media, and culture. He is also the founder and editor of Digital in Asia, an independent publication covering Asia's digital markets since 2013. He splits time between Vietnam, Singapore, and the UK.

Leave a Comment