How It Works

Asia’s Creator Economy: How TikTok, Douyin and YouTube Creators Make Money

The Creator Economy Asia: TikTok, YouTube, Douyin and Creator Monetization

The creator economy in Asia isn’t a smaller version of the Western one. It’s a structurally different business, built on monetization models that most English-language coverage still underestimates. The Asia-Pacific … Read more

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How It Works

Digital Wallets in Asia: How They Compete

Customer paying a delivery courier by card and smartphone

Asia-Pacific’s digital wallets processed $36.8 trillion in spending in 2024 (Juniper Research), and the fight for dominance is getting nastier. GCash commands 89% of the Philippines’ mobile wallet market with … Read more

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How It Works

Cross-Border Ecommerce in Asia: How the Region’s Trade System Works

Flat illustration of a container port with cranes, stacked containers, a parcel warehouse and delivery van, a cargo ship at sea and a plane overhead

Southeast Asia’s cross-border ecommerce market hit $45.39 billion in 2025 and is forecast to reach $84.74 billion by 2031, growing at a 10.97% CAGR (Mordor Intelligence). That growth is remarkable … Read more

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How It Works

Mobile-First Economies in Asia: How They Leapfrogged Desktop

Young woman on a phone call in a corridor hung with Vietnamese flags

India now has 660 million smartphone users, and the vast majority of them have never owned a laptop, never had a broadband connection, and never used a desktop browser to … Read more

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How It Works

Fintech Ecosystems in Asia: From Wallets to Digital Banks

Singapore office towers at dusk framed by tree branches

Asia’s fintech ecosystems don’t scale the way Western ones do. They scale faster, wider, and along a predictable ladder that starts with payments and climbs through lending, insurance, and wealth … Read more

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How It Works

Digital Payments in Southeast Asia: QR Systems, Wallets and Cross-Border Infrastructure

Flat illustration of a Southeast Asian street-food stall with a QR code payment sign, a shopper paying by phone and a delivery rider on a motorbike

Southeast Asia’s digital payments market has crossed the $1 trillion threshold in total transaction value — and the infrastructure that makes it work looks nothing like what you’d find in … Read more

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Gaming

Gaming Monetisation in Asia: Advertising, In-App Purchases and Hybrid Models

How Gaming Monetisation Works in Asia: The Business Models Behind an $88 Billion Industry

Asia-Pacific gaming generated $87.6 billion in 2025, accounting for 46% of global gaming spend (Newzoo). That’s not a projection or an aspiration — it’s the single largest entertainment revenue pool … Read more

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The DIA Briefing

Asia’s digital markets, every other week. Free.