With overall access to the Internet in China increasing, it’s interesting to understand who is going online, and how they are getting there. Chinese internet users are more likely to be under the age of 30, have a higher education than previous … Continue reading China’s Digital Advertising Consumer Landscape
The latest MasterCard Mobile Shopping Survey covering Asia Pacific finds consumers embracing the convenience of mobile shopping. Almost half of consumers – around 45% in total – made a purchase using their smartphone in the three months preceding the survey. Exactly 50% of … Continue reading Half of APAC Smartphone Users Now Shopping on their Device
With close to $6 billion revenue, Asia Pacific is the largest mobile gaming market in the world. Led by Japan, China and South Korea, the category is still growing at 25% annually across the region. We chat to Jun Lim, … Continue reading APAC, the $6bn Mobile gaming opportunity
According to latest forecasts from Mediacells, consumers in India and China alone will buy almost 600m smartphones in 2014, comprising half of the global total.
Smartphone penetration will grow fastest in China, India, Vietnam and Indonesia where half a billion new users will be added in 2014. Continue reading “Half a Billion New Smartphone Users Across China, India, Vietnam and Indonesia in 2014”
A new report from World Newsmedia Network looking at global Digital hot spots, highlights again the impact of mobile in Asia. With large parts of the region having higher mobile than desktop penetration, mobile internet is currently leading broadband and desktop and will do so for the foreseeable future. Continue reading “Asia a Digital Hot Spot, Hottest for Mobile”