Mobile Marketing in Asia

Vserv in partnership with the MMA have compiled a series of presentations covering key mobile consumer stats for many of the Asian markets. These provide comprehensive summaries of the mobile landscape in each market, covering apps, ads and social amongst other topics.

Here’s the latest South East Asia summary:

Below are links to the most recent decks for individual markets across Asia:

Indonesia (2013)

Singapore (2013)

Vietnam (2013)

Philippines (2013)

Malaysia (2013)

Thailand (2013)

Check out the Vserv Slideshare for the full list of presentations and plenty of other useful information.

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Tom Simpson

Tom Simpson is the founder and editor of Digital in Asia, the independent publication covering technology, AI, gaming, e-commerce, and fintech across the Asia-Pacific region. Based in Singapore, Tom has covered the region's digital economy since 2013 and writes the Hyperfuture Memo on the strategic shifts shaping Asian tech.

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