The Google Consumer Barometer is a fantastic new tool to help you understand how people use the internet – both mobile and online – across the Asia.
It’s a rich consumer research resource available for free, based on studies done by Google and partners globally over the recent past.
Curated insights are available for Singapore, Indonesia, Vietnam and many other APAC markets.
Definitely worth digging into next time you need to know the percentage of smartphone users in The Philippines, or the online population of Malaysia.
MicroAd Singapore today announced a Series A investment in Ambient Digital Group aiming to expand market share across South East Asia.
MicroAd will also connect its programmatic ad platform to Ambient Digital’s vast regional supply of inventory – a big win for programmatic ad buyers in South East Asia. Continue reading MicroAd leads funding round for Ambient Digital in South East Asia
In number four in our series covering individual Asian market digital landscapes, we take a look at The Philippines.
With a population of almost 100 million, around half of which are under 23, The Philippines presents a compelling story of opportunity for brands and investors. Continue reading Focus on… The Philippines’ Digital Landscape