Mobile

Mobile Marketing in Asia

Vserv in partnership with the MMA have compiled a series of presentations covering key mobile consumer stats for many of the Asian markets. These provide comprehensive summaries of the mobile landscape in each … Read more

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Infographics

The Rise of the Social Media Hashtag

In just a few years the hashtag has gone from a humble and obscure symbol, also known as the pound sign, to a powerful online tool. The # initially gained prominence … Read more

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Insights

Mobile Phone Most Popular Holiday Gift in Indonesia and Vietnam

The latest research from Jana shows the big gift for Indonesian and Vietnamese consumers this holiday season is a new Mobile. Indians want a camera more than anything, although in all … Read more

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E-commerce

Ecommerce in Emerging Asia

Ecommerce is very much in the news at the moment, with Rocket Internet launching their month long online promotion across Lazada, Zalora and Foodpanda, ebay launching in Indonesia, and mobile ecommerce … Read more

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Insights

Asia’s Digital Future in Focus

The comScore Digital Future in Focus reports provide some of the most comprehensive coverage of Asia’s Digital landscape. Industry leading research across a series of Asian markets, with insight into … Read more

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Digital Landscapes

Focus on… Indonesia’s Digital Landscape

Indonesia is one of the most exciting markets in Asia due to the sheer size of it’s 250m population. With 73m people online by end of 2013, Indonesia is Facebook’s … Read more

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Mobile

Mobile Consumer Insights and Research for Asia

It is not easy to find Mobile research, consumer insights and stats for Asia. However, there are two sources that stand out in terms of their comprehensive coverage of Mobile … Read more

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Benchmarks

Digital Benchmarking and Measurement

“How much should we be paying per like on Facebook?” or “What is a good CTR for a display campaign?” are questions that will be familiar to anyone working in … Read more

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Insights

Welcome to Digital in Asia

This site and the Digital in Asia community is for everyone who works in Digital across Asia. With your help we hope to become the place to find resources and insight … Read more

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