E-commerce

Sales increase for 51% of online retailers in SEA and Taiwan over past year

Fashion is the biggest ecommerce category, while payment methods and delivery issues are the biggest concerns for online retailers and marketers in Southeast Asia and Taiwan, according to a new … Read more

Read More →

Data

Profiling the Anonymous Customer: Fully Understanding the Consumer Journey

Stephen McNulty, Managing Director Asia-Pacific and Japan at Progress, discusses the importance of gaining a comprehensive view of each customer’s journey and following a targeted approach based on the insights. … Read more

Read More →

E-commerce

Asian Brands must be more Innovative than those in the West

According to a recent Razorfish digital marketing report, Asian Marketers must be more innovative and forward-thinking than their western counterparts, to meet the technology-driven expectations of consumers in our region. Asian consumers are … Read more

Read More →