Despite global economic challenges, the gaming industry is still bursting with innovation and creativity in 2023. Game developers are working faster than ever to create new and captivating games, while … Read more
Digital marketing in Myanmar has grown and changed at a startling rate in 2019, and this is set to continue in to 2020. With the fastest mobile data speeds in … Read more
Following a spate of misplaced ad scandals and fake news controversies, brand safety is commonly acknowledged as one of the most pressing challenges currently facing marketers looking to reach digital audiences. … Read more
We Are Social have just released their latest Digital in 2018 report. The new 2018 Global Digital suite of reports reveals that there are more than 4 billion people around the … Read more
The Association of National Advertisers (ANA) has released new research on how marketers are conducting their programmatic media buying. The survey revealed that 85% of marketers are currently conducting programmatic … Read more
A new survey from the ANA looking at how marketers are conducting their programmatic media buying, revealed that 85% of marketers are currently conducting programmatic initiatives, either in-house or with an … Read more
Myanmar is a highly mobile market, backed up by the latest research showing 99% of households now own a SIM card. This points to an interesting dynamic where consumers own … Read more
Get Craft recently surveyed 150+ Indonesian marketers asking about their digital & content marketing habits. 55% of marketers still lack clarity about how their digital marketing drives business objectives. Other key findings included: … Read more
Each year GroupM publishes its overview and speculations on the state of digital marketing and its implications for advertisers. This year’s report – Interaction 2017 predicts that in 2017 digital’s … Read more
Digital growth accelerated over the previous 12 months in Asia Pacific, with internet users up 15% to pass the 1.9 billion mark. There are now also 4 billion mobile phone … Read more