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Tom Simpson

Tom Simpson is the founder and editor of Digital in Asia, covering technology, digital media, gaming, and the startup ecosystem across the Asia-Pacific region since 2013. With over a decade of experience tracking Asia's rapidly evolving tech landscape, Tom provides analysis and insights on AI, fintech, e-commerce, gaming, and emerging digital trends shaping the region.
Mobile

Gaming and Esports Spotlight on Indonesia

October 8, 2020 by Tom Simpson

Indonesia is a dynamic market for mobile games and esports, especially given its ever-increasing rate of internet and smartphone users. With an online population size of 171 million, favourable demographics … Read more

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Categories Mobile, News Tags esports, featured, gametech, gaming, Indonesia, mobile gaming Leave a comment
Mobile

The Game-Streaming Market in China

October 8, 2020 by Tom Simpson

China’s streaming ecosystem is a far cry from what’s going on in the West, in terms of content, monetization, and how the audience interacts with the content. While platforms such … Read more

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Categories Mobile, News Tags China, gaming, influencers, mobile gaming, streamers, streaming Leave a comment
News

The State Of Influencer Marketing in APAC

October 8, 2020 by Tom Simpson

The influencer marketing space has heated up over the past few years, across Asia Pacific with platforms and resources readily available to both marketers and influencers. Driven by strong market … Read more

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Categories News, Social Tags influencer marketing, influencers Leave a comment
Insights

How to Reach Asian Consumers During Ramadan

March 12, 2020 by Tom Simpson

There are 240 million Muslims in Southeast Asia and 600 million Muslims in South Asia, representing a $2.2 trillion dollar market, and with Ramadan just around the corner, brands are … Read more

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Categories Insights Tags asean, India, Indonesia, Malaysia, marketing, ramadan, south asia, technology Leave a comment
E-commerce

Vietnam Ecommerce Rankings

March 3, 2026March 12, 2020 by Tom Simpson

The Map of E-Commerce from iPrice ranks Vietnam‘s top 50 e-commerce players based on their average quarterly traffic, mobile application ranking, social media followers and number of staff. Vietnam top … Read more

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Categories E-commerce Tags ecommerce, mobile, tech, technology, Vietnam Leave a comment
Research

Myanmar Digital Landscape 2020

March 12, 2020 by Tom Simpson

Digital marketing in Myanmar has grown and changed at a startling rate in 2019, and this is set to continue in to 2020. With the fastest mobile data speeds in … Read more

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Categories Research Tags featured, internet, marketing, mobile, myanmar, tech, technology 4 Comments
AI

The Future of Digital Identity

November 2, 2019 by Tom Simpson

Digital identity in the future looks very different to how we understand it right now. And that change will be driven not by privacy regulations, or the death of the … Read more

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Categories AI, Data Tags advertising, analytics, digital identity, featured, innovation, internet, iot, marketing, tech, technology, tracking, trends, web Leave a comment
Video

India and Singapore among the highest consumers of online video globally

March 3, 2026November 2, 2019 by Tom Simpson

Binge-watching of online video is on the rise amongst Singaporeans, who spend on average two hours, 35 minutes watching videos in each sitting according to the State of Online Video … Read more

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Categories Video Tags featured, India, internet, mobile, Singapore, streaming, technology, video 1 Comment
Video

From Linear TV to OTT and Connected TV Advertising in Asia

April 9, 2019 by Tom Simpson

  Global ad tech company IPONWEB (the super smart guys who built most of the programmatic infrastructure the industry relies on today) has set up a TV Solutions division to … Read more

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Categories Video Tags advertising, amazon, ctv, hotstar, iptv, marketing, netflix, ott, Singapore, technology, tv Leave a comment
Insights

Unlocking the Untapped Potential in Asia’s Digital Economy

March 26, 2019 by Tom Simpson

Digitalization of Asia’s commerce brings choice to consumers and opportunity to businesses. It also provides the region’s societies with a path to greater economic growth and prosperity. Better government and … Read more

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Categories Insights, Retail Tech Tags digital, ecommerce, innovation, internet, marketing, retail, tech, technology, trends Leave a comment
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