Douyin generated USD 39.2 billion in ad revenue in 2024, making it China’s largest ad platform. ByteDance commands 25.9% of China’s digital ad market. Here’s how the ad stack actually works — from Ocean Engine targeting to closed-loop e-commerce — and why it’s nothing like TikTok.
Vietnam’s gaming market is one of the most data-rich stories in Southeast Asia — and one of the most frequently misread because the numbers, taken individually, seem contradictory. The country … Read more
Everyone loves the UPI story. And why wouldn’t they? A country that had 190 million unbanked adults a decade ago now runs the world’s largest real-time payments network. The Unified … Read more
Digital in Asia | March 2026 Vietnam is having a moment in gaming — and most of the world hasn’t noticed yet. A country of 101 million people holds the … Read more
In the space of a single decade, India built the world’s largest real-time payments network, enrolled 1.34 billion citizens in a biometric identity system, and created an open-finance data-sharing framework … Read more
The conventional narrative about Lazada goes like this: it was the pioneer, then it was the incumbent, and now it is the cautionary tale. Alibaba poured somewhere between USD 7.4 … Read more
Vietnam’s studios out-download China, but nobody talks about it. Tom Simpson on the revenue-download paradox hiding the world’s most interesting gaming story.
Despite global economic challenges, the gaming industry is still bursting with innovation and creativity in 2023. Game developers are working faster than ever to create new and captivating games, while … Read more
Mobile gaming presents a vast opportunity for game developers and publishers, particularly in Asia, where over half of the world’s mobile gaming population resides, totaling 1.21 billion mobile gamers. This … Read more
Have you ever wondered how artificial intelligence (AI) will affect the future of work? As artificial intelligence continues to grow at a rapid pace, it’s critical to understand the possible … Read more