Mobile Phone Most Popular Holiday Gift in Indonesia and Vietnam

The latest research from Jana shows the big gift for Indonesian and Vietnamese consumers this holiday season is a new Mobile. Indians want a camera more than anything, although in all surveyed Asian markets, the Mobile was a top 3 gift item.

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The study also looks at the impact of ecommerce on holiday shopping, and interestingly over a quarter of respondents will do at least 50% of their holiday shopping online this year.

Find out more at the Jana site.

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