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Tag: openx

Artificial Intelligence, Mobile

Mass Automation, Mobile Growth, and AI Mastery: Key Trends for 2019

March 1, 2019March 1, 2019 digitalinasia

The start of 2019 sees digital facing a bright future. Not only are consumers optimistic about smart technology — with 73% in China anticipating a positive impact — but the advertising industry is also flourishing. Digital spend in Asia Pacific … Continue reading Mass Automation, Mobile Growth, and AI Mastery: Key Trends for 2019

Programmatic

The State of Programmatic Advertising in Japan

October 30, 2018October 30, 2018 digitalinasia

Digital in Asia asked Jason Fairchild, Co-Founder of OpenX, one of the largest global sell-side platforms, to tell us about the state of programmatic advertising in Japan. Digital in Asia: How is the Japanese market approaching programmatic advertising? Is Japan … Continue reading The State of Programmatic Advertising in Japan

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