Consumer time spent in Mobile Apps growing across APAC markets

Recent data shows consumer time spent in Mobile App is growing across APAC, with a decline in Mobile Web. The report is based on 300+ billion mobile programmatic ad impressions worldwide.

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Tom Simpson

Tom Simpson is the founder and editor of Digital in Asia, the independent publication covering technology, AI, gaming, e-commerce, and fintech across the Asia-Pacific region. Based in Singapore, Tom has covered the region's digital economy since 2013 and writes the Hyperfuture Memo on the strategic shifts shaping Asian tech.

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