Consumer time spent in Mobile Apps growing across APAC markets

Recent data shows consumer time spent in Mobile App is growing across APAC, with a decline in Mobile Web. The report is based on 300+ billion mobile programmatic ad impressions worldwide.

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Tom Simpson

Tom Simpson

Tom Simpson is an operator, investor and writer working where AI, media, gaming and culture meet. He is the founder of AK3R, a boutique venture fund and advisory business backing and building companies in AI, agents, gaming, advertising and digital marketplaces, and writes the Hyperfuture Memo on how AI is reshaping markets, media and culture. He has spent around 20 years building media, advertising and gaming businesses across the UK, the US and Asia, including building AdColony’s Asia business through its exit, and founded Digital in Asia in 2013.

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