Data & Research
Original research, market analysis, and data-driven insights on Asia’s digital economy. All reports are produced by Digital in Asia using primary research and verified industry data.
Published Reports
Comprehensive analysis of Asia-Pacific’s AI market including market sizing ($102B in 2025), government strategy across 11 countries, sovereign AI initiatives, investment flows, and technology landscape. Covers China, India, Japan, South Korea, Singapore, and six additional APAC markets.
The definitive English-language analysis of Vietnam’s $817M gaming market. Covers market sizing, player demographics (58.5M gamers), revenue breakdown, competitive landscape, esports ecosystem, mobile gaming trends, and investment opportunities.
Key Data Points
Selected original findings from DIA research and analysis:
Asia-Pacific AI Market: $102B (2025), projected $735–815B by 2032
CAGR 34–35%. Asia accounts for 33% of global AI software revenue, projected to reach 47% by 2030. Source: DIA AI Ecosystem report, citing M&M, Fortune BI, ABI Research.
Vietnam Gaming Market: $817M revenue, 58.5M gamers
World’s highest game download volume per capita. Mobile gaming dominates at 62% of revenue. Esports viewership rivals traditional sports. Source: DIA Vietnam Gaming report.
India UPI: 228.3B transactions worth $3.4T in 2025
Handles roughly half of all real-time payment volume globally. Has displaced Visa in transaction count. Source: DIA India Digital Payments analysis, citing NPCI data.
SEA E-Commerce: Shopee holds 52% market share
TikTok Shop growing aggressively but Shopee maintains dominance across six SEA markets. Platform wars reshaping $150B market. Source: DIA SEA E-Commerce analysis.
Recent Analysis
In-depth articles with original data and market analysis:
Asia’s $102 Billion AI Market: Country-by-Country Breakdown
11-market analysis of AI spending, government strategy, and investment across APAC
Shopee vs TikTok Shop: The Platform Wars Reshaping SEA’s $150B Market
Market share data, GMV analysis, and strategic comparison across Southeast Asia
UPI Won the Payment War. Now It Has a Revenue Problem.
228.3B transactions, $3.4T volume — and still searching for a sustainable business model
Vietnam’s Gaming Market in 5 Data Points
The download-revenue paradox, esports scale, and why the numbers seem contradictory
Our Methodology
DIA research draws on multiple sources to ensure accuracy and depth. Our reports combine primary research (interviews, surveys, direct market observation) with verified secondary data from industry databases (Sensor Tower, Newzoo, Statista, App Annie), regulatory filings, company disclosures, and academic research.
All statistics are sourced inline. Where we use third-party data, we cite the provider and publication date. Where figures represent DIA’s own estimates or analysis, this is stated explicitly. We update published data when new information becomes available and note the date of last update.
For corrections or questions about our methodology, contact [email protected]. See also our Corrections Policy.
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