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Tag: metrics

News, Social

More Facebook measurement errors – when will brands lose patience?

December 13, 2016February 1, 2017 digitalinasia

Facebook has admitted to misleading advertisers on key metrics for the third time in as many months. On this occasion it’s a discrepancy between the number of likes and shares Facebook shows for web links, and also issues with the … Continue reading More Facebook measurement errors – when will brands lose patience?

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