Marketing and Consumer Insight Tools from Google

A few useful free tools from Google that will help you understand your business, research competitors and add loads of value to your clients and prospects.

Consumer Barometer

The Consumer Barometer is a tool to help you understand how people use the Internet across the world. Consumer level insight data across multiple markets.

Google Trends

Explore what the world is searching and compare the trends.

PageSpeed Insights

PageSpeed Insights reports on the real-world performance of a page for mobile and desktop devices and provides suggestions on how that page may be improved.

Think With Google

Uncover the latest marketing research and digital trends with data reports, guides, infographics, and articles from Think with Google.

Keyword Planner

Google Ads Keyword Planner is a keyword research tool that allows you to find the right keywords to target for display ads, search ads, video ads, and app ads.

Google Surveys

Create, launch, and analyze surveys and perform market research. Google Surveys offers the ability to survey your own website or a panel of more than 10 million online respondents.

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Tom Simpson

Tom Simpson is the founder and editor of Digital in Asia, the independent publication covering technology, AI, gaming, e-commerce, and fintech across the Asia-Pacific region. Based in Singapore, Tom has covered the region's digital economy since 2013 and writes the Hyperfuture Memo on the strategic shifts shaping Asian tech.

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