Tom Simpson 
New digital advertising firm Rodeo have created Malaysia’s first interactive in car advertising platform, which provides advertisers with a captive audience on a programmatic buying platform. Clients already signed up to … Read more
We see a big year ahead for programmatic in China with projected 36.9% YOY growth. $12.72bn estimated ad spend will account for 57% of total digital advertising market. China Mobile Ad … Read more
The online population of Myanmar is growing at a rapid pace, with Telenor claiming 13.7m subscribers in a recent release. 52% of customers are active data users. This matches MPT’s … Read more
With overall access to the Internet in China increasing, it’s interesting to understand who is going online, and how they are getting there. Chinese internet users are more likely to be under … Read more
Experts at market researcher Euromonitor International recently released research providing a look ahead at key global consumer trends for in 2017. These are the ten to watch: 55%: The percentage of the … Read more
Facebook has admitted to misleading advertisers on key metrics for the third time in as many months. On this occasion it’s a discrepancy between the number of likes and shares … Read more
2016 was the year where content marketing went from a discussion point to a business imperative in Asia. But what’s next? What are the trends we expect to see in … Read more
Handy Google spreadsheet listing out the Top 100 tech conferences recommended by WPP for 2016. Not many Asia focused events, only World Cities Summit 2016 and Code Conference Asia covered. We … Read more
Brands at the forefront of tech and media shine in the 2016 Asia’s Top 1000 Brands ranking. Number 1 position was taken by Samsung, with Apple and Sony in 2 and … Read more
We Are Social’s comprehensive new Digital in 2016 report presents internet, social media, and mobile insights for Asia. As always, not a lot missing here with stats from Australia to … Read more