Tag: forrester

  • Trends 2023: Forrester – APAC Predictions 2023

    Trends 2023: Forrester – APAC Predictions 2023

    In the next year, successful business leaders will prioritize long-term growth and eliminate unproductive efforts. Companies in the Asia Pacific region are seeking new ways to thrive amid the global economic downturn, with Martech adoption, greenwashing, consumer trust and automation top of mind. However, it will be challenging for these firms to find a balance…