Tag: changing society

  • Chinese consumers want innovation, but suspicious of big business

    Chinese consumers want innovation, but suspicious of big business

    Chinese consumers say concerns about personal privacy, the environment and their security will stop them from purchasing new products, according to a new study from Edelman. Raised in a high growth, fast changing society, a vast majority (94%) of Chinese consumers now view innovation itself as an essential component of society’s progress. And more than…