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TotallyAwesome launches platform for brands to reach under-18 gamers in APAC
TotallyAwesome, Asia’s digital advertising network for kids, teens, and families, has announced the launch of TotallyPlay across Asia-Pacific, empowering brands and advertisers to connect with the 450 million gamers in the region aged under 18. Every day 175,000 kids come online for the first time and by the age of 13, each one will have…
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Ad Fraud, OTT and CTV: An Emerging Threat
CTV is a fast growing digital media channel and, not surprisingly, a high growth environment for fraud. At its peak, a single fraud scheme accounted for more than 28% of total global programmatic CTV traffic. Incredible. We caught up with Ryan Murray, Director, Asia Pacific, White Ops to get the latest update on OTT, CTV…
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Launching Growjek – ASEAN Tech, Digital, Startup & VC Newsletter
A quick note to readers of this site, I’ve started a biweekly email newsletter called Growjek. Link to the latest issue here. Sign up if you’re interested in a digest of ASEAN (with an Indonesia focus) tech, digital, startups, VC, internet, fintech, gaming, ecommerce, adtech and lots of other stuff related to the ‘new economy’…
Digital in Asia 